D2C Growth & StrategyCOD and RTO: How D2C Brands in India Cut Returns
RTO meaning in ecommerce, why COD orders come back, and how D2C brands in India cut RTO before purchase, at checkout, after the order and in ads.
Read article →Your ads bring them in. The store closes.
ServiceShopify Development AgencyBuilt to sell on mobile.
We design and build fast, mobile-first Shopify stores for D2C brands, from first launch to the redesign of a store that's already selling.
Plan My Shopify Store
The challenge
Why Brands Come to Us for Shopify Development
Most shoppers are on mobile
If the store is slow or fiddly on a phone, people leave before the product even loads. Good ads can't fix that.
Checkout friction
Missing UPI or COD options, surprise shipping costs and long forms lose orders at the very last step.
Product pages that don't answer questions
Shoppers want to know what the product does and who it's for. When the page doesn't say, they go back to Google or to a marketplace.
What we do
What's Included in Shopify Development
Store design
A store that looks like your brand, designed mobile-first.
- Homepage and navigation
- Brand styling and components
- Mobile-first layouts
Theme development
A theme set up properly or custom sections built for your needs.
- Theme setup or custom build
- Custom sections and templates
- Clean, maintainable code
Product & collection pages
Pages that answer the questions buyers actually ask.
- PDP layout and content blocks
- Collection filters and sorting
- Bundles and cross-sells
Checkout & payments
Checkout set up for how Indian customers pay.
- UPI, cards and COD
- Shipping and delivery rules
- Order notifications
Apps & integrations
The right apps, and only the ones you need.
- Reviews, WhatsApp and email tools
- Analytics and pixel setup
- Marketplace and inventory sync
Speed & conversion fixes
For stores that are already live.
- Core Web Vitals and speed
- Conversion audit and fixes
- Ongoing support
Our approach
Shopify Stores Built Around Your Marketing
Your ads, creators and Instagram posts all send people to the same place, so the store has to do the selling once they land. We build with that traffic in mind. Product pages are clear, pages load fast on a mid-range phone, and paying takes as few taps as possible.
Because the same team runs content, ads and creators, your store gets the product photography, landing pages and offers your campaigns need. When we see where shoppers drop off, we can fix the page and the ad together.
The Shopify account, domain, apps and data are all set up in your name. You own the store. We build it and keep improving it.
Good fit if you are
- Launching a new D2C brand on Shopify
- Moving from a marketplace-only model to your own store
- Outgrowing a template store
- Running ads to a store that doesn't convert
- 01
Discovery
Your products, customers, current store and what needs to change.
- 02
Design
Key page designs for mobile and desktop, approved before build.
- 03
Build & set up
Theme, pages, payments, shipping, apps and tracking.
- 04
Launch & improve
Testing, launch, then speed and conversion improvements.
FAQs
Shopify Development FAQs
Straight answers to what brands ask us before they start.
Do you build new Shopify stores or improve existing ones?
Both. We build new stores from scratch and redesign or improve stores that are already selling, from a full rebuild to targeted fixes on product pages, speed or checkout.
Can you set up UPI and cash on delivery?
Yes. We set up payment gateways that support UPI, cards and wallets, plus COD rules and shipping settings that suit Indian customers.
Do you use a theme or build custom?
It depends on your needs and budget. Many brands do well with a well-chosen theme and custom sections; others need a fully custom theme. We recommend the right option after discovery.
Will we own the store?
Yes. The Shopify account, domain, apps and data are in your name, and we're added as collaborators.
Can you migrate our store from another platform?
Yes. We can move products, customers and content from platforms like WooCommerce, and set up redirects so you keep your search traffic.
Do you also run ads and content for the store?
Yes. Content shoots, Meta and Google Ads, influencer marketing and social media can all be added, so the store and the traffic are planned together.
Working with a brand in Delhi NCR? Our studio is in Mayur Vihar and our office is in Noida. See how we work as a digital marketing agency in Delhi, a digital marketing agency in Noida, and with brands in Gurugram and Ghaziabad.
From the blog
D2C Growth & Strategy
D2C Growth & StrategyNo Sales on Shopify? 15 Fixes to Check First
No sales on Shopify? Find out if it's traffic, intent or conversion, then work through 15 fixes for product pages, trust, checkout, speed and tracking.
Read article →
D2C Growth & StrategyShopify Pricing in India: What a Store Really Costs in 2026
Shopify pricing in India for 2026: plan prices in INR (from ₹1,499/month yearly), fees, apps, shipping and build costs, plus a budget worksheet.
Read article →Ready for a store that sells?
Tell us about your brand and what you need. We reply within 1 business day.
Get in Touch